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Typeqast

RocketRevenue

Customer journey

Marketing automations

Sales excellence

Website

Intro

Increasing the revenue of Typeqast.

Typeqast is a premium IT nearshoring company that helps scale-ups take it to the next level. Using state-of-the-art technology, they transform the IT hurdle into an enabler for success, via expertise sharing, built upon partnerships, and software solutions. Typeqast supplies innovative companies with agile, cost-effective, and highly qualified teams as a service.

Intro

Increasing the revenue of Typeqast.

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

The challenge

More customers and leads in the pipeline

Typeqast has grown exponentially to nearly 150 people. To keep up with rapid growth, Typeqast needed more customers and leads in the pipeline. Having tried multiple ways to expand their business development, they couldn't manage to get the desired results. Needing a qualified external opinion and a push to start moving towards brand consistency.

The challenge

More customers and leads in the pipeline

Our approach

We kicked off with an audit of their commercial strategy to get a good understanding of the opportunities, and missing links. After we formed a clear understanding of the current situation, we optimised and validated the ICP, value proposition, target personas and customer journey, to set up a sound marketing & sales foundation. Eventually resulting in a brand-new website with seamless buyer flows for different audiences.

Followed by setting up marketing automations, nurture flows, demand and lead generation campaigns. To create even more sales power, we’ve set up our experienced teams of sales professional to support Typeqast on their growth journey.

Our approach

“RocketRevenue delivers that holistic approach we needed. They’ve got a well-oiled machine, from data, technology, content, to marketing and sales. RocketRevenue has developed a unique methodology and structured Go to Market approach and is very open for collaboration, and that is a winning combination. Besides, we have a great connection with the team and a lot of fun while we work together!”

Sonja Meijerink

CEO at Typeqast

Sonja Meijerink

CEO at Typeqast

The results

By setting up a solid marketing and sales strategy, designing and building a new website and setting up our sales professionals as their ‘temporarily sales team’, we’ve managed to increase Typeqast’s sales results. Generating an incredible growth of MQLs, SQLs and closed won deals.

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

432%

growth of MQLs

2088%

growth of SQLs

75%

increase in customers

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