Setting up a solid expansion strategy for YoungOnes’ journey to the UK
YoungOnes is a marketplace for daily gigs. It enables young people to choose what, where and how much they want to work and businesses to find quality freelancers for short-term tasks. A solid, easy to use platform where businesses of any type can join without contracts and obligations and find an extra workforce from a large pool of freelancers in just a few minutes. Their mission? To make the exchange of on-demand work run fast, smooth and independently.
Setting up a solid expansion strategy for YoungOnes’ journey to the UK
YoungOnes is a marketplace for daily gigs. It enables young people to choose what, where and how much they want to work and businesses to find quality freelancers for short-term tasks. A solid, easy to use platform where businesses of any type can join without contracts and obligations and find an extra workforce from a large pool of freelancers in just a few minutes. Their mission? To make the exchange of on-demand work run fast, smooth and independently.
Setting up a solid expansion strategy for YoungOnes’ journey to the UK
YoungOnes is a marketplace for daily gigs. It enables young people to choose what, where and how much they want to work and businesses to find quality freelancers for short-term tasks. A solid, easy to use platform where businesses of any type can join without contracts and obligations and find an extra workforce from a large pool of freelancers in just a few minutes. Their mission? To make the exchange of on-demand work run fast, smooth and independently.

10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated

10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated

10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated
Challenge
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.
Challenge
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.
Challenge
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.


Our approach
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.
Our approach
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.
Our approach
After gaining a market leading position in The Netherlands, it was time for their next move, expanding the platform to a new market, the UK. New markets ask for new strategies and infrastructure. Having a clear GTM strategy is paramount to make the launch of YoungOnes in the UK a success.

Optimized and validated value proposition, ICP and target personas
Database enrichment plan
Content and marketing strategy

Optimized and validated value proposition, ICP and target personas
Database enrichment plan
Content and marketing strategy

Optimized and validated value proposition, ICP and target personas
Database enrichment plan
Content and marketing strategy
The results
As one team we've set up a Go-to-Market strategy and reshaped their BHAG, values and goals. Executed various marketing and sales plans, creating awareness in the UK and a B2B funnel full of MQL’s and SQL’s.
The results
As one team we've set up a Go-to-Market strategy and reshaped their BHAG, values and goals. Executed various marketing and sales plans, creating awareness in the UK and a B2B funnel full of MQL’s and SQL’s.
The results
As one team we've set up a Go-to-Market strategy and reshaped their BHAG, values and goals. Executed various marketing and sales plans, creating awareness in the UK and a B2B funnel full of MQL’s and SQL’s.
10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated
10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated
10.000+
registered UK freelancers
427%
increase in worked hours via the platform
104%
more closed won deals than anticipated